Get ready for the trade show in the best way: integrated, live marketing.
We’ve created a short training course for you, with clear and practical videos designed to guide you through every stage of your participation and help you make the most of the opportunities offered by Artigiano in Fiera. From preparing before the event, to setting up your space and presenting your products, all the way to strategic actions for continuing to achieve results even after the fair.
1 - MARKETING
Taking part in a trade fair is a structured marketing action, not merely a commercial act.
Video also available in the following languages:
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2 - SUCCESS AT ARTIGIANO IN FIERA
Set your goals for the trade fair: the first step toward an effective and strategic participation.
Video also available in the following languages:
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3 - YOUR BOOTH, YOUR SPACE
The stand is the company’s business card and, during the days of the fair, its showcase.
Video also available in the following languages:
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4 - THE STRATEGIC PLAYBOOK
Taking part in the fair means being present and presenting a clear and appropriate product offering.
Video also available in the following languages:
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5 - THE EXHIBITOR'S PLAYBOOK
A trade fair is not a “hit and run” operation. It’s an investment in long-term relationships.
Video also available in the following languages:
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6 - MAXIMIZING TRADE FAIR ROI
What begins at the fair can continue to grow: turn every meeting into new opportunities.
Video also available in the following languages:
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7 - TECHNICAL GUIDE
Calendar, stand, rules, logistics and safety: everything you need to know.
Video also available in the following languages:
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